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Completely wonderful house, I have already recommended to friends. Southwold is, of course, completely magical and perfect for a weekend break. Very impressed with So Southwold.

Mr Ball - White Point

"Really impressed with the local team. Very friendly and helpful and made me feel very welcome... We absolutely loved Southwold and would definitely use So Southwold again."

Mrs Reep - Sandy Castle

"We are so glad that we discovered So Southwold and would definitely book with them again... knowing who we could contact and where they were was great."

Mr Moss - Chicago Beach Villa

So Informed

Things To Do

Mother's Day Treats in Southwold

Mother’s Day is the perfect opportunity for the kids (and big kids!) to show their Mother just how special she is.  If you need some Southwol...Read more


10 Historical Southwold Facts

Southwold has an incredibly extensive history with its reference in the Domesday Book, connections to famous writers and its fishing industry. O...Read more

Things To Do

Love Is In The Southwold Air

Valentine’s Day is the perfect way to treat your loved one to a special getaway in ‘oh so romantic’ Southwold. It’s not too late to plan...Read more

Things To Do

January Sales Southwold Style

So it’s that time of year again.  Christmas is done and the mind turns to other things.  Of course, booking your next luxury cottage holiday...Read more

Holiday homes in the premier coastal town of Southwold

Founded in 2015, So Southwold was created to showcase the very best properties that Southwold has to offer. A handpicked selection of the very finest cottages, apartments, Georgian townhouses and beachside retreats, So Southwold is a Luxury Holiday Home provider.

The portfolio was chosen by us to inspire you to enjoy the most beautiful, cared for and luxury self-catering properties in this special Suffolk coastal town. The properties that are invited to be part of this portfolio are without doubt some of the best holiday letting properties available not just in Southwold but in the whole of Suffolk and in the UK. We also have a small selection of beautiful homes just over the bridge in the nearby village of Reydon. 

We are passionate about providing a range of exceptional, privately owned holiday homes with a combination of excellent, efficient, personal service. Our small team of dedicated customer service professionals operate from an old water tower on the famous common in Southwold and are experienced in handling and exceeding the expectations of our holiday guests. You’ll have the reassurance of knowing that we are close by in Southwold during your break.

We meet every one of our property owners and visit every one of our premium properties to ensure we have a great understanding when it comes to matching a luxury self-catering property to your Southwold holiday requirements. All of our properties are available to book online through our website but we would love to discuss you holiday if you would like more information. We have properties suitable for couples getting away, families looking for a luxury family holiday and large groups of friends desiring a substantial Southwold home.

Staying with us in Southwold

Waking up in one of our luxury self-catering cottages is special. An overwhelming sense of relaxation is bound to strike you as you appreciate the unique and very special seaside town of Southwold. Immerse yourself in the sights and sounds of the bustling Victorian high street with a wide range of independent retail shops, a delicious variety of traditional, artisan bakeries and delicatessens and some of the county’s finest restaurants and eateries. Explore the eclectic mix of antique sellers and visit some of the town’s famous Adnams pubs with their traditional wooden interiors and enviable positions dotted around the town. 

The golden sands of Southwold beach are broken only by the dramatic and attractive traditional seaside pier. Restored recently this fantastic attraction hosts some unusual and wonderful entertainment. Stand at the very end and look back to the special vista of Southwold with its pastel coloured beach huts and large Victorian houses.

Walk to the south end of the beach and watch the promenade disappear into the sand as the dunes towards Walberswick appear in front of you.  

Your time is precious and your holiday should be relaxing, inspiring and special. At So Southwold we understand that helping you enjoy your time away is the most important thing we can do.